Tasty Bite Eatables Limited
Loading 38th Annual Report 2021-22
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Our commitment to continual process and yield improvement enable us to fulfil our objective of being a socially responsible company that delivers high-quality food products around the world, while maintaining cost efficiency.
Active management of our intellectual property (IP) is a critical component of our business. Our strategic investments in research and development (R&D) skills enable us to expand our product portfolio across multiple segments and foray into unexplored markets. Our Tasty Bite Research Centre (TBRC) and a pool of advanced research expertise give us a competitive advantage in the marketplace and maintains our leading position in research capabilities.
We leverage technology as part of our daily operations in form of automated Purchase order, organised warehouse operations through Order Management System (OMS) and stock movement captured through an Enterprise Resource Planning (ERP) system.
We endeavour to capture numerous national and overseas markets with the launch of new products. We constantly fine tune our expertise to develop frozen products, diverse sauces and gravies. We are also continually striving towards integrating customer requirements and market demand, to reduce the time lag between developing and the launch of new products.
One of our main focus areas for new product development is to expand our new channel, HoReCa (Tasty Bite Xclusive), which will allow us to reach a wide universe of independent restaurants. From a geographical standpoint, the other major area is to focus on markets outside India for future business. To create awareness of our new products, our TBEL website has been revamped as well as an aggressive campaign on social media is currently in progress.
The industry is shifting towards clean label products and real plant protein ranges. As a result, we have established TBEL as a pioneer in manufacturing clean label products, which is assisting customers in making a smooth transition as they embark on this journey.
Customers are becoming more aware of these products and demanding transparency as they purchase them. We ensure transparency by providing our customers with accurate nutritional information about our products on our packaging. Along with this, we implemented a feedback mechanism from shop operators, as well as a proper redressal procedure, with customer service details included in each pack.
TBEL has long advocated for the development of clean label products using sustainable production processes. Various brands across the industry have recognised this over the years, and we are now recognised as a valuedriven partner of choice.
Our inhouse research and development centre, Tasty Bite Research Centre (TBRC) strives to be a pioneer in prepared foods by innovating products, processes, and ingredients.
The TBRC team comprises global cuisine experts in culinary and food technology, who work together to produce the optimal balance of culinary art and science in order to develop innovative products.
We assist our customers through high-quality vegetarian and natural food products that are free of preservatives and GMOs. Our products are of the highest quality and perform well in terms of both taste and nutrition, providing us a competitive advantage in rising culinary trends
To assure adherence to standards and to make our production system resilient, boost efficiency, and provide data and product integrity across our value chain, we use a rigorous Tasty Bite Quality Management System (TBQMS). The TBQMS digitally stores data and allows for centralised communication and convenient access.
© Tasty Bite Eatables Limited - 38th Annual Report 2021-22
