People

Ashok Vasudevan
Chairman & CEO

Ashok Vasudevan is Co-founder & CEO of Preferred Brands International, and Chairman of Tasty Bite Eatables Ltd. the Indian public company subsidiary of PBI

Ashok also co-founded ASG-Omni, a US & India based strategy consulting firm.

His 30-year career has been spent almost equally between being an entrepreneur and a corporate executive. Prior to Tasty Bite, Ashok headed the India desk of Pepsi World Trade in Somers, New York. He received Pepsi's prestigious MVP award in 1991.

Before joining Pepsi, Ashok spent 10 years with Unilever in various functions that included Management Development, Sales & Marketing and International Business.

He is involved in several non-profit organizations in India and the US including:

  • Director on the Board of The Fairfield County Business Council
  • Director on the Board of The World Affairs Forum
  • Director on the Board of C-STEP (Center for Science & Technology Policy) a leading think tank in Bangalore, India
  • Member of the Chairman's Circle of USIBC (US-India Business Council)
  • Distinguished Professor of International Entrepreneurship and a member of the Business advisory Council of Great Lakes Institute of Management in Chennai, India.

He co-authored part of a book, "Drivers of Global Business Success-Lessons from Emerging Markets" (Macmillan, 2004). Ashok Vasudevan graduated in Agricultural Sciences from Bangalore and received his business education at the Bajaj Institute of Management in Bombay and the Harvard Business School.

Ashok and his wife Meera, were jointly presented the "2014 Indian American Achiever Award" by GOPIO CT. (Global Organization of People of Indian Origin)

Twitter @TastyBite

RT @blp3: Choose your resolution for 2015 and Tasty Bite will donate to charity for you. Make your resolution count.


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